I’m not going to lie, I love this time of year! December in the salon is always bustling with holiday spirit. The holiday also means gift giving and I’ve been very lucky to be on the receiving end of many beautiful, generous and well thought out gifts from my clients and I truly appreciate them all. So I hope what I’m about to say doesn’t come across as sentimental fluff.
Yesterday I had a brand new client come in for highlights. When I asked her how she heard about Edris Salon (and me), she told me that she stopped someone on the street and asked her where she got her hair done. The person on the street gave this woman one of my business cards and the woman called the next day to make an appointment. As a colorist, I was touched by this story and I’m so thankful that the woman on the street had my card on her and shared it with a total stranger. So you see, while the holiday gifts are incredibly appreciated, the best gift that you as a client can give your stylist is a referral.
I’ve actually had people say to me, “I don’t want too many people to find out about you because then I won’t be able to get an appointment.” I can assure you, this is not the case. As a matter of fact, the opposite will happen. I will go out of my way to fit in good clients who return often and send their nearest and dearest and I know that most stylists feel the same way.
So remember, referrals are the gifts that keep on giving all year long. Next time you’re in your favorite stylist’s chair, take a few business cards and pass them along to friends. You’ll be surprised how touched your stylist will be by this simple gesture.
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